MyGuy

Overview

Men face a lot in their day. Dirt, dust and sun just touch the surface. MyGuy wanted to create a brand that left men feeling uplifted and men that wanted more than a supermarket bar of soap and water.

Targeting their audience with modern skincare, easy to read packaging and lifestyle visuals to really connect to the everyday guy. Nothing too fancy and definitely not pretentious, just skincare levelled up.

Solution

Branding
Copywriting
Packaging
Website
Photography

Deliverables

Date

December 2023