We turn curiosity into clarity and clarity into brands and packaging people can’t ignore.

Brisbane Branding & Packaging Design Studio

We’re here to take your questions, ideas, and early sparks of inspiration and turn them into considered, high-performing brands.

As specialists in branding and packaging for FMCG, retail, and health & beauty, we simplify the overwhelm, guide your thinking, and help you uncover a clear sense of who you are so your products can stand out with confidence, clarity, and commercial impact.

From brand strategy to shelf-ready packaging, we craft identity systems that don’t just look beautiful - they sell.

Our latest projects

Indoor Tennis Club

Bemoody

Waxhouse

Shilus Vegetarian

View more work

What we do

Located in Brisbane, Zest is a creative design studio specialising in branding and packaging. Ready to leave you feeling energised and ready to put your best foot forward into the business world, we combine strategy and creativity, pushing the boundaries and creating bold brand experiences that leaves your brand not just seen but remembered. We partner with brands across the globe spanning health, wellness and lifestyle industries. No two brands are alike, and neither are our designs. We craft identities as unique as the work you do.

Brand Strategy
Naming
Visual Identity
Photography
Tone of Voice
Packaging

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What’s in a brand?

We’ll go beyond the stuff your customer sees to create cohesive branding, starting from the foundations of your business and working outwards. With your goals underpinning every step of the way, we ensure your business is positioned correctly, targets the right customers and stands out from your competition right from our Brisbane studio.

  • Your brand identity is rooted in what you do, why you do it and who you do it for. This is the foundation of your brand before the visual brand building component takes place and will ensure your messaging and visuals are strategically aligned with your goals and target audience.

  • Strong brand messaging serves as the voice of your brand and will emotionally connect with your audience and overall build brand recognition and create consistency and loyalty.

  • Like a puzzle your logo is one component of a much larger identity system. Consistent colours, typography, imagery, illustrations and tone of voice create your brand’s personality across all touch points of your business.

Why Zest?

  • Our strategy first approach ensures that your entire brand is built around why you do it and who you do it for (no vague Pinterest boards here). Ensuring your visuals are uniquely yours across all customer touch points of your business.

  • With a decade of expertise in graphic design, we've had the privilege of working with a diverse range of clients, from startups to established brands, across health, beauty and lifestyle industries. We've honed our skills and refined our creative process to ensure your brand is unforgettable across every customer touch point.
    Ready to collaborate with the zest team? Our Brisbane Design Studio would love to hear from you!

  • It all started with a love for art and craft from a young age, blossoming into a burning passion for all things design. From colour, fonts, strategy and packaging, our unwavering love for turning visions into visuals, we help passionate business owners create big brands with impact worldwide from our Brisbane studio.

LIKE A REFRESHING SUMMER BEVVIE, WE ARE HERE TO ADD SOME ZEST

LIKE A REFRESHING SUMMER BEVVIE, WE ARE HERE TO ADD SOME ZEST